Volvo Cars USA | Military Appreciation

Volvo Car USA is proud to announce its support for the men and women serving in the US Armed Forces. Our Marines,Sailors, Guardsmen, Airmen, Soldiers and their families make tremendous sacrifices protecting our freedom. We want to make getting a Volvo less complicated for them so they can ensure their families are protected and safe when driving. We need your support to ensure they have a simple, hassle-free way to purchase or lease a new Volvo. Utilizing Affinity pricing and a Military Affinity Bonus we can ensure a fair and transparent transaction.

  • Negotiation-Free Volvo Employee Pricing - 5% Off of MSRP
  • $1000 Volvo Affinity Bonus on an eligible model*
  • $500 Military Lease Bonus*


    The Military Affinity Offer is available to two groups:




    USAA members - eligible USAA members in good standing.


    These customers should identify themselves as eligible for the USAA offer and provide their Volvo PIN number.




    Active duty and Active Reserve US military personnel.


    If you have a customer who is currently serving on active duty or active reserves in the Marine CoAir Force, National Guard or Coast Guard direct them to to acquire a Volvo PIN.



  • A customer may be active duty military and a USAA member.
  • They do not qualify for two incentives.
  • Only one Volvo PIN can be used per vehicle purchase.


    USAA | Us Military - Eligible Customers

    Customer's Military/Member statusUSAA/Military 
    Affinity Pricing1
    Volvo PIN LetterHow to obtain a PINVehicle 
    USAA members5% OFF Total MSRP1Yes1"D"USAA website
    Order Pipeline Retailer Stock

    US Military 
    - Active Duty
    - Active Reserves
    5% OFF Total MSRP1Yes1"V" Pipeline Retailer StockYes

    1USAA/Military Affinity Pricing is negotiation-free and the Affinity Military Bonus is only compatible when the vehicle is purchased or leased using the 5% off MSRP Affinity Price. It is at the Volvo retailer's discretion to sell the vehicle for a lower price, however the Military Affinity Bonus is not applicable if the vehicle sale price is discounted lower than the Affinity Price.


    Guidelines and Eligibility

    Customer Eligibility:

    • Eligible USAA members, customer must be an active registered member of USAA.
    • Customers who identify themselves as eligible will need to provide their Volvo PIN number (ex.D123456).
    • Only one (1) Volvo PIN allowed per vehicle. Limit two (2) Volvo PINs per membership per year for members in the same household.

    Retailer Responsibilities:

    • It is the Retailer's responsibility to ensure customer eligibility by validating the Volvo PIN using "Affinity Tools"on the A-Plan website.
    • The customer's information must match the information attached to the Volvo PIN including:
      • Eligible USAA member name first on vehicle paperwork
      • Eligible USAA member address
    • Failure to validate a Volvo PIN in Affinity Tools and/or failure to upload the proper required supporting documentation WILL result in a chargeback of the USAA Affinity Bonus.
    • Retailers cannot use information or documents provided by a 3rd party broker or buying service as the source of verification and validation. Retailers must verify directly with the customer.
    • All supporting documentation verifying the customer's eligibility must be retained with vehicle paperwork.

    *Restrictions apply. Not compatible with some other offers. Offer is non-transferable and valid for active duty members, Reservists, National Guard members, Veterans within 90 days of discharge date.  Valid in the US only and is not compatible with special US Military Overseas pricing.  Volvo Affinity Pricing is negotiation free and is 5% off total MSRP.  The Volvo PIN must be generated in the name, legal home address of the primary eligible buyer or lessee and must match the sales or lease contract.  Co-buyers or co-lessees are permitted. Must purchase or lease an eligible, new 2018/2019 Volvo S90, V90, V90 Cross Country, XC90 or XC60 or the all-new 2019 S60 between February 1, 2019 and March 31, 2019. Excludes T8 plug-in hybrids, retired courtesy vehicles and demonstrators. This offer is not compatible with some Volvo offers, including the "A-Plan by Volvo" program. Only one (1) Volvo PIN allowed per vehicle. Limit two (2) Volvo PINs per eligible military member. Vehicle shown with optional equipment at an additional cost. Volvo Car USA reserves the right to discontinue this offer at any time without notice. European specification vehicle shown.